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Tablets fly off store shelves, Android gains traction

Over the past year or so, tablets have become popular with consumers, and the Apple iPad is usually credited with kick-starting a wave of sales. The tablet concept is, though, nothing new. Throughout the 2000s, Microsoft tried to push the idea, but with little success. “…within five years I predict it will be the most popular form of PC sold in America,” declared Bill Gates, unveiling tablet PC prototypes at Comdex, in 2001. It was not to be. The devices at that time were seen as useful mainly for “corridor warriors”, employees tasked with remaining highly mobile throughout a building or campus. The recent surge in the popularity of tablets is usually explained as being the result of a new focus on the consumption of media content, where the lack of a hard keyboard is not a significant barrier for the end user. It is now common to see tablets generically termed “media tablets”.

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