At the ProPak China 2019 show in Shanghai in June 2019 (https://www.propakchina.com/cn), Techworks Asia handled the interface with local media on behalf of client, Gerhard Schubert GmbH, an automated packaging specialist. Building on its own decades of experience in working with the technical press in Asia and Greater China, Techworks organised two group interviews..
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Nordic Semiconductor PR results on the up
Q1-3 2017 was a good period for Nordic Semiconductor in Greater China, with the total number of social media impressions reaching 120,000 across all of the main platforms. In addition, with the help and support of Techworks Asia, the number of clips from top-tier media in the same period was more than 650. More data will be..
Molex profile raised in 2017
With the help of Techworks Asia and through a series of PR and marketing communications tools, the profile of electronic components and solutions provider Molex in Greater China has increased significantly, and this was despite a lower volume of press releases.
Kaseya hits the ground running with strategic help of Techworks Asia
Kaseya Tech Seminars case study Kaseya is the leading global provider of IT automation and systems management software. Kaseya’s solutions empower virtually everyone, from individual consumers to large corporations and IT service providers, to proactively monitor, manage and control IT assets remotely, easily and efficiently from one integrated Web-based platform. Task Kaseya opened a new office and..
One-stop exhibition solution for Actel
Actel IIC exhibition case study Actel is the leader in low-power FPGAs and mixed-signal FPGAs, offering the most comprehensive portfolio of system and power management solutions. Task Techworks Asia tailored a comprehensive PR programme for Actel designed to build its profile in Greater China and Asia and raise awareness of its portfolio of product offerings. Part of..
Time-sensitive Li-ion launch in China successfully implemented for Boston Power
Background Boston-Power, Inc. (BPI) is an award-winning provider of next-generation lithium-ion battery technology, designed to fuel a wide range of applications from Notebook computers to Plug-In Hybrid and Battery Electric Vehicles. Task Establish and build BPI’s media profile in Greater China. Raise awareness of BPI’s business, technology and product offerings Position BPI as a ‘next-generation..
Atmel communicates effectively with target audience through video
Techworks Asia assisted Atmel, a worldwide leader a leader in microcontroller and touch solutions, to reach its target audience more effectively by leveraging emerging multimedia channels in addition to traditional print and on-line channels. You may watch the Atmel Video Interview on ECCN here: 独家专访,ATMEL畅谈汽车电子策略
Techworks Asia enhances ASML’s global ‘image’ with eye catching printed literature
Print production case study ASML is the world’s leading provider of lithography systems for the semiconductor industry, manufacturing complex machines that are critical to the production of integrated circuits or microchips. Task ASML commissioned Techworks Asia for the print production of its Images Customer Magazine for Greater China and South Korea. Approach Due to the..